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Search results on flight booking websites: Displaying departure and return flights on a single page vs two consecutive pages. INTERACT 2019: Proceedings, Part IVстатья
Информация о цитировании статьи получена из
Scopus
Статья опубликована в журнале из списка Web of Science и/или Scopus
Дата последнего поиска статьи во внешних источниках: 24 января 2020 г.
- Авторы: Zlokazova T., Blinnikova I., Grigorovich S., Burmistrov I.
- Журнал: Lecture Notes in Computer Science
- Том: 11749
- Год издания: 2019
- Первая страница: 668
- Последняя страница: 671
- DOI: 10.1007/978-3-030-29390-1_59
- Аннотация: Flight ticket booking engines on airline and online travel agency websites use two different designs to present roundtrip flight search results: some websites display outbound and return flights on a single page, while others show them on two consecutive pages. In our pilot experiment with 23 users we compared these two design options on a model flight booking website. Usability metrics like speed of performance and error rate were accompanied by eye-tracking and mouse-tracking indicators of cognitive load. The experiment produced mixed results: two-page design outperformed simultaneous presentation of outbound and inbound flights in terms of performance speed, but it also caused almost three times higher error rate and incurred a higher cognitive load compared to one-page design. Further research, with more users representing different age groups, different levels of task complexity, and analysis of users’ subjective preferences, is necessary.
- Добавил в систему: Бурмистров Иван Викторович
Прикрепленные файлы
| № | Имя | Описание | Имя файла | Размер | Добавлен |
|---|---|---|---|---|---|
| 1. | Полный текст | Zlokazova-INTERACT19.pdf | 231,5 КБ | 28 августа 2019 [ivanburmistrov] |