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Modern campaign management tools: benchmarkingстатья
- Авторы: Dobrenkov V.I., Afonin Y.A.
- Журнал: Парадигма (Болгария, Варна) Издательство "Център за научни изследвания и информация" http://paradigma.sience/publics/index.php/paradigma
- Номер: 3
- Год издания: 2020
- Первая страница: 157
- Последняя страница: 159
- Аннотация: Benchmarking is one of the most productive methods to get company goals to meet international standards. Because this isn’t just an innovative technology for competition analysis, but also a concept which assumes that a company continues striving for growth and self-improvement, and which entails the relentless research for new ideas, their adaptation to the company’s specific needs and their implementation.
- Добавил в систему: Добреньков Владимир Иванович